Drinks Co’s

93% of consumers responding to our survey are eager to try a drink that provides some of alcohol’s positive effects while avoiding the negatives. A drink that goes beyond ethanol.

And 97% of bar owners also believe the same applies to their clientele.

That’s what the GABA Labs’ science team is working on – a beverage compound called “Alcarelle” and an active botanical ingredient known as “ABI”.

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As our ingredients become ready for launch, GABA Lab’s will license them to the drinks industry to develop a new generation of adult beverages. Consumer momentum is building. How would this fit into your drinks portfolio?

Join the conversation below to see what others are saying. Get alerts when questions and findings are updated.

When would GABA Labs "beyond ethanol" products fit into your portfolio?

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Thanks very much for taking part. As we enable new choices for adult social drinkers it’s crucial for us to understand your thinking.